Jisu Kim, Design(er)





Packaging Design

We have begun a great transition towards sustainable living, but our nature needs help, now more than ever. California has lost so many trees due to natural disasters such as wildfires, pests, and disease outbreaks. It’s time to undertake an ambitious effort to plant trees for us and future generations. How can we encourage people to restore and enhance our National Forests and Grasslands?

Arbora aims to inspire and invite people to plant trees and flowers as well as to protect and save our beautiful nature. This hypothetical brand allows people to have trees and flowers planted throughout National Forests and Grasslands, and they can find the exact location of where the trees and flowers are planted through a GPS code they receive after purchasing. Arbora packaging is made of 100% post-consumer recycled paperboard, printed with soy-based inks, and it donates a young, native tree to our forests as well as supports non-profit organizations working to protect our forests and grasslands.

Instructor: Dan Hoy
Year: 2018