Weve is an online grocery shopping platform that lets users split bulk products from wholesale stores for individual purchasing with just a few clicks. Weve aims to ease the burden of grocery shopping for one and encourage consumers to buy only what they need by offering the split feature to divide a single item into separate amounts to help cut down on wasteful consumption.

Instructor: Paula Seo
Year: 2020



Duration: 14 weeks/Individual Work
Tools: Adobe XD, Sketch, Illustrator, Photoshop, After Effects

The Problem

Now more than ever, most people are living alone. Grocery shopping for one person is a big challenge because wasting money on groceries is often unavoidable.

What If?

What if users can evenly split items and take only what they need?

How It Works?

When the number of consumers fully meet for co-purchasing a bulk item, they can get the item delivered or pick-up at the selected store. If not, they will get a refund.


The Design Criteria

Paper Prototype Testing

Low-Fidelity Prototype Testing

Final UI Flowchart